B2W is the first homegrown retailer in Brazil to experiment with drones in its logistics, following similar attempts earlier this year by a local delivery startup known as iFood.
“We are working closely with the air space regulation agency, Anac, to help create these rules in Brazil. … We expect to start using drones in our distribution by January 2021,” Fábio Abrate, B2W’s chief financial officer, said in an interview.
Initially, the group will use drones to move merchandise from its 15 distribution centers and 200 hubs to stores. “Delivering straight in the customer’s house is not something for now,” Abrate said.